SEE IT! DO IT! FEEL IT!®

CREATIVITY & IMPACT CARDS

  • Blog
  • About
    • Idea
    • Cards
  • The Culture Of …
  • Intercultural Awareness & Sensibility
  • Out-of-the-box-Thinking
  • References & Feedback
  • Say Hello
  • Impress

SEE IT! DO IT! FEEL IT!® : : Research and development together with the Visual Studies (University of Vienna) : : Received fundings for innovation and creation (FFG, aws)

You are here: Home / Cultural Intelligence / Metaphors of Culture

Metaphors of Culture

Posted on 20 June 2016 By Isabella Andric

Older
Newer

Metaphors of Culture

“Metaphors of Culture”  can help us describe the complex, interdisciplinary concept of culture. Some metaphors are popular, like the Iceberg-Model. There are a lot of further models that are used in the field of intercultural communication. Culture involves so many features, approaches and understandings.

How would you explain “culture” to an intercultural beginner?

  • As a system: relations, values and behaviors?
  • As functions: defining communication standards, norms and a collective mind?
  • As a process: the creation of cultural constructs and cultural identity?

Culture as Relationship?

But culture is also, what we expect, reinforce and reward, a relationship between

  • the expected behavior,
  • the cognitive judgement and
  • the emotion that unexpected behavior generates in an observer.

Metaphors of Culture – “Observing” Models?

Explaining culture with the Iceberg-Model shows how less we can observe. Most things happen on cognitive and emotional level – on a level where we are not aware of any functions, processes and systems – values, stereotypes, prejudices, generalizations or judgements.

Another Metaphors of Culture? Culture As…

  • a screen, from which we get information of the world? What do we pay attention to and what not?
  • a program, like a software of the mind?
  • a glass dome? We cannot see the glass, but it separates us from another and creates a wall.
  • a separated island in a big ocean?

Any other explanation?

Mostly culture would be about restrictions – what is supposed NOT to be done!

??? just thinking…

Filed Under: Cultural Intelligence Tagged With: Cultural Awareness, Culture, Intercultural Communication

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OK