SEE IT! DO IT! FEEL IT! - Prototyping Cultures & Values

A visual method For Cultural Transformation without bias

Applied Cultural Science

How Visuals Transform Cultural Understanding

Visuals allow participants to step back and recognize patterns in their own thinking. This meta-cognitive awareness is the foundation for sustained behavioral change.

Effective
Simulations

Visual cards create a neutral, safe space where teams explore values without judgment. This simulation-based approach leads to authentic insights different to common trainings.

Reduced
Complexity

Complex cultural theories become tangible through visual representation. Three card sets transform abstract concepts into hands-on exploration making theory accessible.

Meta-Level
Learning

Visuals enable participants to step back and observe patterns in their own thinking. This meta-cognitive awareness is where lasting behavioral change begins.

Visual Studies Research

Three Card Sets,
Three Learning Layers

Each set of 25 cards is designed to activate different cognitive and emotional responses, creating a comprehensive learning experience that moves from feeling to thinking to articulating values.

01

Abstract

Shapes, patterns, and colors engage participants emotionally, bypassing purely intellectual defenses. This “ice breaker” set establishes psychological safety and openness for deeper exploration.

02

Visual World Of Values

Curated images representing nature, science, economics, health, and faith trigger subconscious associations, revealing how different cultural contexts interpret the same visuals in distinct ways.

03

Values In 6 Languages

Values are expressed across multiple languages (English, French, Spanish, Chinese, Russian, German) and translated by native speakers to ensure cultural nuance is retained.

Evidence-Based

Scientifically Validated, Rigorously Tested

SEE IT! DO IT! FEEL IT! is a scientifically validated visual methodology that removes stereotypes and bias from intercultural training. Developed in collaboration with the University of Vienna and funded through Austrian government innovation programs.

University of Vienna,
Research Collaboration

Developed in collaboration with the Visual Studies in Social Sciences department, with research integration led by Dr. Petra Bernhardt to ensure methodological rigor and academic validity. Refined through three years of iterative research and testing.

aws & FFG, Austrian Government Funding

Recognized by aws (Austrian Promotional Bank) and FFG (Austrian Research Promotion Agency), the official public funding institutions for innovation and research.
Selected through a competitive innovation grant process.

Multiple Testing
In Research Labs

Validated in 30+ research labs spanning cultural studies, values-driven identity building, visual semiotics and semantics, conflict resolution, and cross-cultural communication on language, metaphors, visual communication, humour, intercultural storytelling.

ImplemenTation

Flexible Workshop Framework

group size

8-25

Designed for groups of 8–25 participants. A co-facilitator is recommended at the upper range to ensure engagement quality.

materials

75

Complete toolkit with facilitator guide (40+ pages) and three 25-card sets ready for immediate workshop use.

duration

4-6 hrs

Flexible timing based on team size and complexity; integrable into existing programs or delivered as a standalone workshop.

Blueprint Prototyping

Cultural Systems By Design

Every blueprint solution is guided by four foundational principles that differentiate our approach from traditional consulting.

1 Visibility
First

Make the invisible visible

2 Design Before Implementation

Plan first, build second

3 Co-Creation Over Consultation

With teams, not for team

4 Iteration Over Perfection

Learn by testing

Developer & Innovation Lead

Isabella Andrić, MA

Cultural scientist, cultural system designer, UX expert, and pioneer in bias-free AI bringing 20+ years of international project management in IT and intercultural training expertise.

International Conflicts & Management

Background in cultural science combined with hands-on experience as an international project manager in IT and telecommunications. Brings a deep understanding of cultural conflicts from both theoretical and applied perspectives.

Strategic Consulting & Implementation

Provides end-to-end consulting across UX, strategy, brand identity, and digital product development. Goes beyond strategic recommendations to hands-on implementation, aligned with standards and methodologies.

AI Bias & Inclusive Design Pioneer

A long-standing advocate for AI bias awareness, active since 2015 prior to public attention. Combines personal migrant experience with intercultural expertise to promote inclusive and responsible design in digital and organizational systems.

Ready to Transform Your Team's Cultural Intelligence?

Get information about workshop formats, blueprinting, pricing, and customization options.